This workshop provides a comprehensive introduction to the essential aspects of proposal writing, communication, and business development in the construction industry.
By the end of this course, participants will have a clear understanding of the roles and responsibilities involved in proposal writing, communication, and business development. They will be equipped with practical skills and knowledge to begin or advance their careers in these areas and will discover available resources and tools to support their professional development.
This course is worth 1 Gold Seal Credit.
Marketing, Communication and Pursuits will help you understand:
- Proposal Writing
- Communication Strategies
- Business Development
CCA Member $190 (+GST) Non-Member $290 (+GST)
Additional Details
Course Syllabus:
This workshop provides a comprehensive introduction to the essential aspects of proposal writing, communication, and business development in the construction industry. Participants will gain valuable insights into:
Proposal Writing: Learn the fundamentals of creating effective proposals that meet industry standards and increase the likelihood of securing projects.
Communication Strategies: Understand the importance of clear and persuasive communication within the construction sector, including techniques for both internal and external communication.
Business Development: Explore strategies for identifying opportunities, building client relationships, and driving business growth within the construction industry.
By the end of this course, participants will have a clear understanding of the roles and responsibilities involved in proposal writing, communication, and business development. They will be equipped with practical skills and knowledge to begin or advance their careers in these areas and will discover available resources and tools to support their professional development.
Amy Spark
My favorite quote ” the proof is in the pudding”
When it comes to pursuit and marketing, the only way to be successful is with a strong process and a unified team response which is also adaptable and scalable to the opportunity.
Amy is a strong pursuit and marketing professional with over 12 years of experience supporting various industries including pipeline, heavy civil, highway maintenance and construction, industrial, healthcare, major infrastructure, and utilities. Amy possesses extensive experience in the management of small and large-scale proposals. She recognizes the industry shift to create customized content in a competitive market in addition to the need to make proposals and marketing a collaborative effort.
Amy is passionate about learning and teaching others in our industry. In the last four years, Amy has graduated from Digital Publishing and Graphic Design in addition to other certifications related to proposal and market management. Currently, Amy facilitates technical writing and grammar workshops aimed at empowering others to gain confidence in their technical writing.
Cancellation Policy:
Payment is non-refundable for cancellations made within 5 business days of the course, or non-attendance on the day. Complimentary substitution of another member of your company is accepted. If CCA has to postpone or cancel courses due to insufficient enrolment, CCA will refund the registration fee or, if possible, the attendee may choose to move to an identical session in the future. Unless otherwise stated, every person able to see, hear, and observe the virtual course sessions must be a paid participant. Non-compliance of this requirement will result in removal from course. Refunds will not be issued to students who are removed from the course for non-compliance of this requirement.
CANADA – ALBERTA JOB GRANT
The Canada-Alberta Job Grant is closed for applications until March 31, 2025. This closure is due to the federal government’s decision to cut funding delivered under the Canada-Alberta Labour Market Transfer Agreement.
Applications submitted prior to the closure will continue to be processed. You can read more about the reasons for this closure in the Minister’s Statement.
Did you know!! Eligible employers can get government funding to help employees access training opportunities. The Canada-Alberta Job Grant will give you up to 2/3 of the registration fee (up to $10,000/employee/fiscal year) for training. Whether taking one course or a combination of courses, the total training must be a minimum of 21 hours and be completed within 52 weeks.